Native Wacoan backing the Bears

POSTED: Friday, September 3, 2010 - 5:36pm
UPDATED: Friday, April 13, 2012 - 9:53am

Waco native David Crowder will debut his song "Rise Up," featured in the one-minute video shown on the stadium's video board when the Baylor Bears take the field on Saturday.

"Rise Up" is Crowder's first collegiate fight song, written to pump up the Bears' pride.

Crowder's inspiration was Baylor athletics' own "Rise Up" marketing campaign, with commercials designed to hit Bears fans right in the emotions.


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